题名

日本企業在中國大陸的經營策略,品質經營、創造顧客的實例簡介

并列篇名

Living Example of Management Strategies, Quality Management and Market Expanding Skills Operated by Japanese Enterprise in China

DOI

10.29999/QM.200702.0019

作者

蔡耀宗(Yauo-Chong Tsai)

关键词
期刊名称

品質月刊

卷期/出版年月

43卷2期(2007 / 02 / 01)

页次

71 - 74

内容语文

繁體中文

英文摘要

This article introduced the skill of management stratege, quality management and market expand operated by Japanese enterprises in China. Such as Panasonic for electronics, Shisedo for cometics, Sumitomo for hair care salon, Kilin for drinks, and Komatue for constructional machine. Their successful experiences management and techiniques for customer propagation are worthwhile for us to study.

主题分类 社會科學 > 管理學
参考文献
  1. (2006)。日本科學技術聯盟Quality Management月刊