環境不確定情況下企業資訊化策略與組織績效關係之研究

The Relationship between Enterprises Information Strategy and Organizations Performance under Environmental Uncertainty

10.6226/NTURM2010.20.S1.245

唐順明(Shun-Ming Tang)；黃國賢(Kuo-Shien Huang)；姜琇森(Hsiu-Sen Chiang)；唐瑞瀅(Rui-Ying Tang)

環境不確定 ； 資訊化策略 ； 組織績效 ； environmental uncertainty ； information strategy ； organizational performance

臺大管理論叢

20卷S1期（2010 / 03 / 01）

245 - 278

繁體中文

本研究探討環境不確定情況下台灣企業資訊科技應用策略與組織績效間之關係。採用實證研究方法以台灣地區前1000大製造業與前500大服務業作為研究母群體，以隨機抽樣方法抽取800家製造業與400家服務業，合計1200家企業作為研究對象。研究模式的建立乃是經由文獻探討定義研究命題，然後以文獻探討之理論基礎，推導出研究模式與研究假設，實證調查回收資料之分析採用LISREL模式以驗證模式與假設。研究結果發現：環境不確定情況的潛在影響因素、外生影響因素對於企業資訊化策略與組織績效之間的影響關係顯著。研究結果可以提供企業擬訂資訊化策略參考，以提高企業資訊化策略的效率，消弭環境不確定因素影響，增進企業競爭力。

The objective of this paper is to study the performance impact of the information strategy on Taiwan enterprises under environmental uncertainty. The population of this research is the top 1500 manufacturing industry and the top 500 services enterprises. 800 manufacturing enterprises and 400 services enterprises were selected as the research objectives by using random sampling method. Empirical research method and questionnaire personal survey are applied in this research. First, we reviewed the literature to infer the research model and hypothesis. Then, the research model and hypothesis were verified by using LISREL analysis. A new model for solving the information strategy and organizational performance problems under environmental uncertainty was proposed. The findings will provide enterprises the reference how to select the proper information strategy to raise the organizational performance. It can predict the organizational performance to meet the enterprises' strategy target and in turn raise their competition.

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