色彩性質對物件尺寸之感知偏誤之影響與分析

The Influence of Color Properties on Object Size Perception Bias

黃銘智(Huang,Ming-Chih)；傅湘凌(Fu,Hsiang-Ling)

色彩 ； 尺寸感知

商業設計學報

27期（2024 / 03 / 01）

138 - 152

繁體中文;英文

設計師的重要任務之一是在視覺上呈現出最佳的美感效果，必須考慮到許多因素，例如物件的尺寸、色彩、比例等等，在設計師的實務經驗當中，色彩與尺寸之間存在著相互影響的關聯，本研究針對此項議題做深入的探討與實驗，期望藉由研究成果，提供設計師更有效的設計原則。本研究在實驗一中招募73位受測者進行實驗，探討圖形的色彩、刺激量是否會影響受測者的尺寸感知。透過變異數分析得知色彩、刺激量皆會影響個體的尺寸感知，並得出以下結果：（1）直式與橫式圖形中，白色的感知尺寸顯著小於其他色彩。（2）隨著刺激量增加，直式與橫式圖形的白色的感知尺寸顯著性減少、藍色的感知尺寸顯著性增加，紅色則是在直式圖形中無顯著變化、橫式中顯著性增加。在實驗二中，本研究進一步探討灰度、位置是否會影響視覺的尺寸感知，招募87位受測者進行實驗，得出以下結論：（1）在雙色塊圖形中，灰度會影響視覺的尺寸感知，但必須將位置特性一併考慮才會達到統計學上的顯著性。（2）位置會影響視覺的尺寸感知，直式與橫式圖形當中，皆為中間的位置感知尺寸最小。

One of the important tasks of the designer is to present the best aesthetic effect visually, and many factors must be taken into account, such as the size, color, proportion, etc. In this study,73 subjects were recruited in Experiment 1 to investigate whether the color and stimulus of the figure would affect the size perception of the subjects. Through the variation analysis, it was found that color and stimulus could affect the individual's size perception, and the following results were obtained: (1) In the vertical and horizontal figures, the perceived size of white was significantly smaller than that of other colors. (2) With the increase of stimulus, the perceived size significance of white decreases and the perceived size of blue increases in vertical and horizontal figures, while the red color has no significant change in vertical and increases in horizontal shapes. In experiment 2, this study further explored whether grayscale and position affect the size perception of vision, recruited 87 subjects for experiments, and drew the following conclusions: (1) In two-color block graphics, grayscale will affect the size perception of vision, but the position characteristics must be considered together to achieve statistical significance. (2) Position affects the visual size perception, and among the vertical and horizontal figures, the position perception size in the middle is the smallest.