题名

創業課程接受模式：整合性探討課程易理解性、認知有用性和課程參與態度對創業意圖的影響

并列篇名

The Acceptance Model of Entrepreneurial Courses: Perceived Easiness of Comprehension, Usefulness, and Lesson Participation on Entrepreneurial Intention

DOI

10.6384/CIQ.202004_23(2).0004

作者

洪榮昭(Jon-Chao Hong)；黃玉君(Yu Chun Huang)；簡傑(Chieh Chien)

关键词

成就動機 ； 創業課程易理解性 ； 創業意圖 ； 課程參與態度 ； 課程接受模式 ； achievement motivation ； easiness of comprehension entrepreneurship courses ； behavioral intention ； course acceptance model

期刊名称

課程與教學

卷期/出版年月

23卷2期（2020 / 04 / 01）

页次

77 - 104

内容语文

繁體中文
中文摘要

本研究以課程參與者對創業課程易理解性、認知有用性和課程參與態度來探討其對創業意圖的影響，研究對象為大臺北地區參與創業課程的學習者，自2017年1月16日至2017年2月28日止，以網路問卷方式進行調查，有效問卷為316份，有效回收率為81.4%。研究結果顯示：（1）成就動機可以正向影響創業課程易理解性及創業課程認知有用性；（2）學習者對於創業課程易理解性的認知越高時，有助於創業課程認知有用性信念之形成；（3）參與創業課程學習者對於創業課程易理解性與認知有用性的信念越高時，會提升其創業課程參與態度；（4）創業課程參與越積極的學習者，其創業意圖相對越高。本研究驗證此模式的貢獻有：（1）可應用於其他課程設計；（2）成就動機是其選擇創業課程的心理動力。此可提供創業課程的教師參酌，引導提升學習者成就動機是有助於創業教育的發展。
英文摘要

This study conducted a survey to explore the attendees' perception related to easiness of lesson comprehension, content usefulness, and attitude toward lesson participation on entrepreneurial intention. The participants were the students who took entrepreneurial courses in the Taipei metropolitan area. The online questionnaire was posted from January 16th, 2017 to February 28th, 2017. A total of 316 valid questionnaires were collected, and the effective return rate was 81.4%. The research found that: (1) achievement motivation was positively related to the perceived comprehensibility of entrepreneurship lessons and the usefulness of entrepreneurship courses; (2) the higher the students' perception of the easiness of lesson comprehension, the higher level of perceived usefulness of entrepreneurial curriculum was found; (3) the students who participated in entrepreneurship courses had higher level of belief about the easiness of comprehension and usefulness of the courses, and it eventually enhanced their attitude towards participating in the courses; and (4) The students' attitudes toward lesson participation was positively related to entrepreneurial intentions. The contributions of this study are the following: (1) The construction of an acceptance model of entrepreneurship courses may also be applied to other curriculum design; and (2) Achievement motivation is one of psychological traits to choose entrepreneurship courses. It indicates that promoting students' achievement motivation will be beneficial to their intention to start up a business.
主题分类 社會科學 > 教育學
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被引用次数
  1. 蔣世寶(2023)。大專班級組織成員對於課程活動之參與態度研究－以視覺傳達設計專業為例。教育研究與實踐學刊，70(1)，49-76。
  2. 鄭伶如,廖俊杰(2021)。疫情衝擊下的大學創業教育與創業意圖：心理資本的中介效果。教育實踐與研究，34(3)，73-119。
  3. (2021)。餐飲管理系學生實習體驗對創業意圖之影響：以自我效能、感知可行性及感知慾望為中介變數。教育政策論壇，24(3)，121-159。
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