環境不確定、資訊策略、組織溝通與績效間關係之研究

A Study on the Relationships among the Environmental Uncertainty, Information Strategy, Organization Communication and Performance

10.6382/JIM.201001.0047

陳佑全(Yu-Chuan Chen)；唐順明(Shung-Ming Tang)；李承蓉(Cheng-Jung Lee)

環境不確定 ； 資訊策略 ； 組織溝通 ； 績效 ； Environmental uncertainty ； Information strategy ； Organization communication ； Performance

資訊管理學報

17卷1期（2010 / 01 / 01）

47 - 79

繁體中文

本研究是探討環境不確定，資訊策略、組織溝通與績效間的關係。郵寄問卷調查，運用結構方程模式驗證研究模式。Chandler對於環境、策略、結構間的關係有深刻的闡述，許多學者對於環境、策略、績效三者之間的關係，亦透過各種產業加以探討與實證，因此，環境、策略、組織與績效間似乎存在著一種關係。研究發現：環境不確定對資訊策略與績效皆有正向顯著性影響；資訊策略對組織溝通與組織溝通對績效也有正向顯著性影響；其次，資訊策略對環境不確定影響績效無中介效果，資訊策略對績效無顯著影響，必須透過組織溝通這個潛在變數，才能顯著影響組織績效的表現。本模式是以台灣企業為背景，提供企業在環境不確定情況下，資訊策略與組織溝通影響績效的參考。

The objective of this study is to explore the relationships among the environmental uncertainty, information strategy, organization communication and performance in Taiwan's industries. We use mail survey questionnaire on this research. Then, we verify the research model and hypothesis using structural equation modeling analysis. Chandler had studied the relationships among environment, strategy and structure. On the other hand, many scholars had explored some empirical research for the relationships of environment, strategy, and performance on the industries. Therefore, our research intends to study the relationships of the information strategy, organization communication and performance under environmental uncertainty. The results of this research are the environmental uncertainty has significant influences on the information strategy and performance. Information strategy significantly affects organization communication. Organization communication also has impact on the performance. Secondly, we examine the mediating effect of the Organization communication between Information strategy and performance is obtained support, but Information strategy has no significant effect on the performance. Information strategy doesn't mediate the effect of environmental uncertainty on the performance. In the future, the findings of this research can provide reference to select the proper information strategy and organization communication to raise enterprise performance under environmental uncertainty.

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