資訊科學與質性研究之對話：Facebook打卡實踐之視覺化行人言說分析

Dialogues Between Computer Science and Qualitative Research: Analysis of Visualized Pedestrian Speech Acts in Facebook Check-In Practices

10.6195/cjcr.201806_33.0001

吳筱玫(Hsiao-mei Wu)；李蔡彥(Tsai-Yen Li)

日常生活 ； 打卡 ； 行人言說 ； 視覺化 ； 跨領域 ； 質性研究 ； everyday life ； check-in ； pedestrian speech act ； visualization ； interdisciplinary ； qualitative research

中華傳播學刊

33期（2018 / 06 / 01）

19 - 63

繁體中文

本文乃一跨領域研究，團隊試圖將資訊科學工具，導入Facebook打卡研究之中，作為輔助質性研究的一項利器。我們先以de Certeau與Lefebvre概念為本，勾勒一操作架構，作為開發視覺化行人言說分析工具VPSA（visualized pedestrian speech acts application for Facebook check-in）之基礎，接著以此工具進行質性個人化打卡實踐分析，並將分析結果與大數據之打卡統計進行對話，最終反身性思考液態社會時期的方法議題。

In this interdisciplinary study, we apply technologies developed in computer science to research on Facebook check-in practices. The objective of our work is to create a new tool to facilitate qualitative research on everyday life practices. We first use concepts proposed by de Certeau and Lefebvre to sketch an operational scheme, which serves as a basis for the design of our visualization analysis tool called visualized pedestrian speech Acts application for Facebook check-in (VPSA). We then use the tool to analyze the check-in practices of various individuals and to enable feedback between qualitative analysis and statistical data on check-in behaviors. Finally, on the basis of our research experience, we reflect on the need for new research methodologies in the modern era.

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