以學習為本、洞察為業的媒體策略專家：亞太行銷數位轉型聯盟協會共同創辦人暨堯智科技創辦人　黃燕玲

A Learning-Centric, and Insight-Driven Media Strategy Expert: Elle Huang, Cofounder of AMT, Asia-Pacific MarTech Transformation Alliance Association, and Founder of Intelle Technology Management Consulting

高珮鈞(Gao Pei-Jun)

媒體企劃 ； 行銷科技地圖 ； 國際廣告協會 ； 媒體公會 ； AMT協會 ； Media Planning ； Marketing Technology Landscape ； International Advertising Association ； Media Association ； Asia-Pacific MarTech Transformation Alliance Association

中國廣告學刊

29期（2024 / 03 / 01）

35 - 49

繁體中文;英文

黃燕玲是一位極具遠見與經驗豐富的行銷人，她的專業知識和領導力，讓她被譽為最溫柔、最親切，且樂於助人的「職場女強人」。透過多年的努力，以及抱持著「不向新知說不」的態度，於2017年成立了堯智科技管理顧問有限公司。作為一名專業管理顧問，黃燕玲以對客戶需求的敏感度和深刻的洞察力而聞名，她深入瞭解不同行業的挑戰和機會，並致力於為客戶提供量身定制的解決方案。除了在媒體傳播領域的卓越表現，黃燕玲也是一位激勵人心的領袖，她不只鼓勵團隊追求卓越，也持續將自身所學的知識，為廣告教育界付出心力，甚至在離退休仍有一段距離之時，就已制定了未來服務社會的計畫，因為她始終相信「成就別人，才能真正的成就自己」。

Elle Huang is an exceptionally visionary and experienced marketer. With her wealth of expertise and leadership skills, she is hailed as the most gentle, approachable, and helpful career woman in the industry. Through years of hard work and a mindset that never says no to new knowledge, she founded INTELLE LTD. in 2017. As a professional management consultant, Huang is renowned for her sensitivity to client needs and profound insights. She has profound understanding of the challenges and opportunities in various industries, and she dedicates herself to providing bespoke solutions for clients. Beyond her outstanding performance in the field of media communication, Huang is also an inspiring leader. She not only encourages her team to pursue excellence but also actively contributes her knowledge to the field of advertising education. Even with retirement on the horizon, Huang has already laid out plans to continue serving the community in the future. She firmly believes that "achieving success for others is the true path to personal fulfillment"