交易成本理論與合作策略間關係之研究

The Research of the Relationship between Transaction Cost Theory and Cooperative Strategy

10.29916/JMPP.200706.0001

蕭至惠(Chih-Hui Hsiao)；李明輝(Ming-Huei Lee)；許志賢(Chih-Hsien Hsu)；許世芸(Shih-Yun Hsu)

合作策略 ； 交易成本理論 ； 不確定性 ； 交易專屬投資 ； cooperative strategy ； transaction cost theory ； uncertain trade investment ； certain trade investment

管理實務與理論研究

1卷2期（2007 / 06 / 01）

1 - 16

繁體中文

近年來，因應全球化經濟的來臨及科技的日益變遷，使得企業原本既有的有限資源，已經無法對企業本身日後所欲推動的全球化佈局有所助益。因此，許多企業都改而採用以外部來源的取得方式，即大多是採用合作的方式以取得所需資源，進而形成各種不同的合作類型。本研究利用「交易成本理論」，並從中擷取出「交易專屬投資」、「不確定性」等二大構面，來探討其與企業合作策略關係。在研究以「台灣區車輛同業工會」的汽車零組件製造業者為問卷寄發對象，總共回收76份之有效問卷，有效回收率爲18.5%。本研究發現：在「合作與否」的影響上，「不確定性」構面中的「行爲不確定性」爲對合作與否最具區別能力之變數，亦即當關鍵元件供應商的績效之可衡量程度很高時，國內汽車零組件製造業者會傾向與之建立合作關係。本研究結果及其建議將作爲汽車零件產業合作之參考。

For recent years to face the global economics and changing technology, the industry has difficulty to globalize its business by its limited resources. Therefore, many industries use outside resources by different cooperative strategies. This study employs transaction cost theory, including certain trade investment and uncertain trade investment, to explore the cooperative strategies between different industries. The 410 car part factories of the Taiwan Transportation Vehicle Manufacturers Association are surveyed and 76 useful questionnaires are collected. The valid response rate is 18.5 %. The research findings are followings: For Cooperate v. s. not Cooperative, the uncertain behavior of the uncertain trade investment makes big difference. It means the car part factories intent to cooperate while the performance of the key part supplier is good. The research findings and the flowing up suggestions are expected to be good references for the cooperation of the car part factories.

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