幼兒家長對園所服務品質現況調查之研究

Research of Parent's Childcare Quality in Preschool

10.6989/JN.201012.0299

許雅惠(Ya-Huei Sheu)

家長 ； 服務品質 ； Parents ； Service quality

南亞學報

30期（2010 / 12 / 01）

299 - 326

繁體中文

本研究主要目的在了解家長對於幼稚園服務品質的需求及實際感受，並分析不同家長背景對服務品質的需求與實際感受的差異情形。本研究以桃園縣某私立幼稚園之幼兒家長為研究對象，採立意抽樣，一共發送100份問卷，回收92份，回收率92%。問卷結果經由單因子變異數分析、皮爾森積差相關等進行統計分析。研究獲致下列結論：一、家長對於幼稚園教育服務品質的需求，重視程度介於「重視」與「非常重視」之間。二、家長對於幼稚園整體服務品質實際感受，其滿意程度傾向「滿意」，惟相較於理想需求有明顯的落差。三、不同身分的家長對「幼稚園服務品質的需求」在經營管理、教保品質、衛生保健及環境設施的表現上，均無顯著差異。四、家長對於幼稚園服務品質的需求與實際的感受，各層面間均有顯著正相關存在。根據上述研究結果，提出具體建議供相關教育單位與後續研究者參考。

The main purpose of this research is to get the information of the quality requirement and satisfaction from parents on the kindergarten, as well as to analyze the difference of quality requirements and satisfactions among parents from different backgrounds. The study is conducted by surveying from a private kindergarten in Taoyuan County. The questionnaires are also allocated to parents by random with the ration of the children number studying at the kindergarten. The number of questionnaires totally allocated is 100. The return rate is 92% with 92 questionnaires completed and returned. The statistic methods used in this study include One-way ANOVA, Pearson Product-moment and etc. The results drawn from this study are: 1. The level of importance of kindergarten childcare quality recognized by parents is estimated in the range from ”important” to ”very important”. 2. The actual satisfactory from parents on the general kindergarten childcare quality provided is perceived as only ”satisfactory”, with an obvious gap to ideal standard. 3. There is no founding of obvious difference on the requirements of the kindergarten childcare quality from different background parents. Those requirements include ”Management”, ”Childcare”, ”Healthcare” and ”Facilities”. 4. Positive correlation is found between the expectation and actual satisfactory from parents. In the end, this study provided some suggestions for educational institutes and researchers.

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