民眾颱風、洪水風險及災害調適行為模式之研究

The Public's Adaptation Behavior Model on the Risk and Disaster of Typhoon and Flood

10.6149/JDM.202203_11(1).0004

林明瑞(Ming-Ray Lin)；林昀萱(Yun-Syuan Lin)

計畫行為論 ； 颱風洪水災害 ； 調適行為模式 ； 結構方程模式（SEM） ； Theory of Planned Behavior ； Typhoon and flood disaster ； Adaptation behavior model ； Structural equation model (SEM)

災害防救科技與管理學刊

11卷1期（2022 / 03 / 01）

77 - 102

繁體中文

本研究為此發展之「颱風、洪水災害調適行為模式」，以「計畫行為論」修正模式為架構，以一般民眾為問卷調查對象，依比例分層抽樣，共發出1,100份，有效問卷回收率為36.8%，模式透過結構方程式進行分析，能有效預測民眾颱洪災害之調適行為。此行為模式對各變項的解釋力良好。而本模式各面向平均得分：以態度表現最佳（4.00）；以下依次為意識（3.85）、認知（3.76）、主觀規範及行為意向（3.73）；表現最差的為行動（2.36）。本研究之災害調適行為模式中共有四條主要路徑，分別為：路徑1為認知（經驗）→態度→主觀規範→自我效能→行為意向→行為→行動；路徑2為認知→自我效能→行為意向→行為→行動。再者，各面向對行為及行動總效果值前三名，分別為認知對行為（0.48）及行動（0.37）最高。

The ＂Typhoon and Flood Disaster Adaptation Behavior Model＂ developed by this study is based on the revised model of ＂Theory of Planned Behavior,＂ with the general public as the questionnaire survey object adopted a proportional stratified sampling. A total of 1,100 copies were issued, and the valid questionnaires return rate is 36.8%. The model can be analyzed through structural equations model, which can effectively predict the adaptation behavior of the people in typhoon disasters. This behavioral pattern has good explanatory power for the variables. The average score of each aspect of this model: the best performance is attitude (4.00); the following are awareness (3.85), cognition (3.76), subjective norm and behavioral intention (3.73); the worst performance is action (2.36). There are four main paths in the disaster adaptation behavior model of this study, which are: Path 1 is cognition (experience) → attitude → subjective norm → self-efficacy → behavioral intention → behavior → action; path 2 is cognition → self-efficacy → behavioral intention → behavior → action. Furthermore, the top three in terms of the total effect value of each aspect to behavior and action is cognition-to-behavior (0.48) and action (0.37) are the highest.

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