题名

定期航運業聯盟合作之關係風險探究

并列篇名

A Study on Relational Risk for Alliance Cooperation among Liner Shipping Carriers

DOI

10.30003/JRM.201112.0004

作者

楊雅玲(Ya-Ling Yang)；李吉濤(Ji-Tao Li)

关键词

定期航運業 ； 關係風險 ； 風險管理策略 ； Liner shipping carriers ； Relational risk ； Risk management strategy

期刊名称

風險管理學報

卷期/出版年月

13卷2期（2011 / 12 / 01）

页次

181 - 203

内容语文

繁體中文
中文摘要

定期航商雖可從與其他航商的聯盟合作中獲得許多利益，但因為是與別人合作，有許多的狀況非企業本身可以掌握，因此亦會衍生許多的風險問題。定期航商需了解這些風險並以系統化的方式管理他們，以增加聯盟合作之成效。本研究主要對定期航商高階主管進行問卷調查，以探究定期航商聯盟合作時的關係風險因素構面、風險管理策略因素構面、關係風險管理策略的有效性、及關係風險與關係風險管理策略對航商未來合作意願的影響。經由結構方程模式（Structural Equation Modeling, SEM）實證分析，所得之研究結果如下：關係風險因素構面包括「自利行為」、「缺乏分享與溝通」、「文化衝突」、「損失重要資源」；風險管理策略的因素構面包括「管理控制」、「信任」、「溝通」；航商間存在的「關係風險」會降低「未來合作的意願」，「關係風險管理策略」可有效降低「關係風險」和增加「未來合作的意願」。
英文摘要

Although strategic cooperation among liner shipping carrier has many advantages, there are some situations cannot be controlled by cooperation subjects result in many risk problems. Risk management can reduce risk of strategic cooperation and increase the effectiveness of strategic cooperation. This research focused on the outcomes of the survey in broad managers' of liner shipper to explore the hazard of relational risk of strategic cooperation among liner shipping carriers and to test the validity of risk control mechanisms of strategic cooperation. The results of this research indicated that relational risk of strategic cooperation subjects have significant negative influence to the cooperation intention of carriers in the future. In addition, the risk control mechanisms available reduce the risks. Finally, the risk control mechanisms have significant positive influence to the cooperation intention for liner shipping carriers in the future. The liner shipping carriers can adopt the suggestions of this research to reduce cooperation risk when they cooperate.
主题分类 社會科學 > 經濟學
社會科學 > 管理學
参考文献
  1. 馮正民、曹至宏(2004)。貨櫃航商與港埠建立夥伴關係之風險分析。運輸學刊，16(3)，247-278。
    連結：
  2. 詹雪蘭、李文瑞(2004)。溝通對策略聯盟績效與夥伴間長期合作意願之影響。企業管理學報，60，61-84。
    連結：
  3. 熊欣華、司徒達賢、于卓民(2006)。資訊電子業合作之關係風險與管理控制。管理評論，25(2)，83-108。
    連結：
  4. AXS-Alphaliner, http://www.alphaliner.com/top100/，搜尋日期2010/08/08.
  5. Andaleeb, S. S.(1995).Dependence Relations and the Moderating Role of Trust: Implications for Behavioral Intentions in Marketing Channels.International Journal of Research in Marketing,12,157-172.
  6. Anderson, J. C.,Gerbing, D. W.(1988).Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach.Psychological Bulletin,103(3),411-423.
  7. Anderson, J. C.,Narus, J. A.(1990).A Model of Distributor Firm and Manufacturer Firm Working Partnerships.Journal of Marketing,54,42-56.
  8. Beckman, C. M.,Haunschild, P. R.,Phillips D. J.(2004).Friends or Strangers? Firmspecific Uncertainty, Market Uncertainty, and Network Partner Selection.Organization Science,15(3),259-275.
  9. Cox, Donald F.(ed.)(1967).Risk Taking and Information Handling in Consumer Behavior.Harvard University.
  10. Das, T.,Teng, B. S.(1998).Between Trust and Control: Developing Confidence in Partner Cooperation in Alliances.The Academy of Management Review,23(3),491-512.
  11. Das, T.,Teng, B. S.(2001).A Risk Perception Model of Alliance Structuring.Journal of International Management,7,1-29.
  12. Das, T.,Teng, B. S.(1999).Managing Risks in Strategic Alliances.Academy of Management Executive,13(4),1-13.
  13. Das, T.,Teng, B. S.(2001).Relational Risk and its Personal Correlates in Strategic Alliances.Journal of Business and Psychology,15(3),449-465.
  14. Das, T.,Teng, B. S.(1996).Risk Types and Inter-firm Alliance Structure.Journal of Management Studies,33,827-843.
  15. De, Rond, M.(2003).Strategic Alliances as Social Facts: Business, Biotechnology & Intellectual History.Cambridge:Cambridge University Press.
  16. Dekker, H. C.(2004).Control of Inter-organizational Relationships: Evidence on Appropriation Concerns and Coordination Requirements.Accounting Organizations and Society,29(1),27-49.
  17. Gerwin, D.(2004).Coordinating New Product Development in Strategic Alliances.Academy of Management Review,29(2),241-257.
  18. Glik, D.,Kronenfeld, J.,Jackson, K.(1991).Predictors of Risk Perceptions of Childhood Injury among Parents of Preschoolers.Health Education Quarterly,18(3),285-301.
  19. Groot, T. L. C. M.,Merchant, K. A.(2000).Control of International Joint Ventures.Accounting Organizations and Society,25(6),579-607.
  20. Gulati, R.,Lawrence, P. R.,Puranam, P.(2005).Adaptation in Vertical Relationships: Beyond Incentive Conflict.Strategic Management Journal,26(5),415-440.
  21. Gullen, B. J.,Johnson, J. L.,Sakano, T.(2000).Success through Commitment and Trust: The Soft Side of Strategic Alliance Management.Journal of World Business,35(3),223-240.
  22. Heaver, T.,Meersman, H.,Moglia, F.,Van, D. V. E.(2000).Do Mergers and Alliance Influence European Shipping and Port Competition.Maritime Policy & Management,27(4),363-373.
  23. Hoetker, G.,Mellewigt, T.(2009).Choice and Performance of Governance Mechanisms: Matching Alliance Governance to Asset Type.Strategic Management Journal,30(10),1025-1044.
  24. Kamminga, P. E.,Van der Meer-Kooistra, J.(2007).Management Control Patterns in Joint Venture Relationships: A Model and an Exploratory Study.Accounting, Organizations and Society,32(1-2),131-154.
  25. Kanter, R. M.(1994).Collaborative Advantage: The Art of Alliances.Harvard Business Review,72(4),96-108.
  26. Korgzynski, M.(2000).The Political Economy of Trust.Journal of Management Studies,37(1),1-21.
  27. Lambert, D. M.,Cooper, M. C.,Pagh, J. D.(1998).Supply Chain Management: Implementation Issues and Research Opportunities.The International Journal of Logistics Management,9(2),1-19.
  28. Langfield, S. K.(2008).The Relations between Transactional Characteristics, Trust and Risk in the Start-up Phase of a Collaborative Alliance.Management Accounting Research,10,344-364.
  29. Langfield, S. K.,Smith, D.(2003).Control Systems and Trust in Strategic Alliances.Management Accounting Research,14(3),281-307.
  30. Levvit, S. D.、Dubner, S. J.、李明譯(2006)。蘋果橘子經濟學。台北:大塊文化。
  31. Lu, H.,Cheng, J.,Lee, T. S.(2006).An Evaluation of Strategic Alliance in Liner Shipping- An Empirical Study of CKYH.Journal of Marine Science and Technology,14(4),202-212.
  32. Maloni, M.,Benton, W. C.(2000).Power Influences in the Supply Chain.Journal of Business Logistics,21(1),49-73.
  33. McCutcheon, D.,Stuart, F. I.(2000).Issues in the Choice of Supplier Alliance Partners.Journal of Operation Management,18,217-301.
  34. Midoro, R.,Pitto, A.(2000).A Critical Evaluation of Strategic Alliances in Liner Shipping.Maritime Policy & Management,27(1),31-40.
  35. Mohr, J.,Spekman, R.(1994).Characteristics of Partnership Success: Partnership Attributes, Communication Behavior and Conflict Resolution Techniques.Strategic Management Journal,15(2),135-152.
  36. Nickerson, J. A.,Zenger, T. R.(2004).A Knowledge-based Theory of the Firm: the Problem-solving Perspective.Organization Science,15(6),617-632.
  37. Panayides, P. M.(2003).Competitive Strategies and Organizational Performance in Ship Management.Maritime Policy and Management,30(2),123-140.
  38. Pollatsek, A.,Tversky, A.(1970).A Theory of Risk.Journal of Mathematical Psychology,7,540-553.
  39. Ryoo, D. K.,Thanopoulou, H. A.(1999).Liner Alliances in thr Globalization Era: A Strategic Tool for Asian Container Carriers.Maritime Policy and Management,26(4),349-367.
  40. Schreiner, M.,Kale, P.,Corsten, D.(2009).What Really is Alliance Management Capability and How Does It Impact Alliance Outcomes and Success?.Strategic Management Journal,30(13),1395-1419.
  41. Shamdasani, P. N.,Sheth, J. N.(1995).An Experimental Approach to Investigating Satisfaction and Continuity in Marketing Alliances.European Journal of Marketing,29(4),6-9.
  42. Sitkin, S. B.,Pablo, A. L.(1992).Reconceptualizing the Determinants of Risk Behavior.Academy of Management Review,17(1),9-38.
  43. Slack, B.,Comtois, C.,McCalla, R.(2002).Strategic Alliances in the Container Shipping Industry: A Global Perspective.Maritime Policy and Management,29(1),65-76.
  44. Stan, X. L.,Rowley, T.(2002).Inertia and Evaluation Mechanisms in Interorganizational Partner Selection: Syndicate Formation among U. S. Investment Banks.Academy of Management Journal,45(6),1104-1119.
  45. Thompson, B.(2000).Ten Commandments of Structural Equation Modeling.Reading and Understanding More Multivariate Statistics,Washington, DC:
  46. Williamson, O. E.(1985).The Economic Institution of Capitalism: Firms, Markets, Relational Contracting.New York:The Free Press.
  47. Wuyts, S.,Geyskens, I.(2005).The Formation of Buyer-supplier Relationships: Detailed Contract Drafting and Close Partner Selection.Journal of Marketing,69(4),103-117.
  48. 王喜剛(2007)。戰略聯盟中存在的風險及對策分析。商場現代化，552，74-75。
  49. 何明洲(2005)。談核四興建的抗爭。科學發展，396，72-74。
  50. 侯淑滿(2005)。國立台灣海洋大學。
  51. 張世龍、王穆衡、陳一平(2007)。定期航運策略聯盟之探討。台北:交通部運輸研究所。
  52. 張堅、蔡瑩、范體軍(2006)。企業技術聯盟中的關係風險及其管理策略研究。科技進步與對策，23(3)，157-158。
  53. 陸奇岸(2006)。企業戰略聯盟風險及其管理研究。廣西師範大學學報，42(3)，16-19。
  54. 楊雅玲(2010)。管理者個人特質對聯盟合作關係風險知覺之影響：以定期航商為例。航運季刊，19(3)，1-18。
  55. 榮泰生(2007)。AMOS與研究方法。五南圖書。
print cancel