檔案數位互動展之觀眾滿意度與教育效果研究：以「同安潮新媒體藝術展」為例

Visitor Satisfaction and Education Effects in Interactive Archive Exhibition: Taking ＂Tong-An Ship New Media Art Exhibition＂ as Example

10.6575/JILA.201812_(93).0003

吳紹群(Shao-Chun Wu)

檔案 ； 數位 ； 展覽 ； 互動 ； 教育 ； Archive ； Digital ； Exhibition ； Interactive ； Education

圖資與檔案學刊

93期（2018 / 12 / 15）

43 - 74

繁體中文

隨著科技的進步，傳統以圖文看板為主的檔案展亦開始以數位互動方式展出。然而目前國內有關檔案展覽之研究較少，而少數研究檔案數位多媒體展之研究，也多由機構面角度出發，尚無由觀眾面出發的研究。本研究以故宮清代檔案為基礎發想之同安潮新媒體藝術展為例，以問卷法量測觀眾對此檔案展之滿意度，也採用「總體學習成果模式」(Generic Learning Outcomes, GLOs)設計問卷，分析觀眾之教育效果，並以SPSS第21版進行統計分析。最後根據研究結果，提出檔案數位互動展觀眾滿意度及教育效果方面之特性，並提出提升檔案數位互動展觀眾教育效果之建議。

With technological advancements, the traditional archive exhibitions mainly displayed with graphical and textual posters have been changed to using digital interactions. However, currently, there are fewer studies on archive exhibitions in Taiwan, and most of these studies on archive digital multimedia exhibitions are conducted from the perspective of institutions. There is also a lack of studies conducted from the perspective of audiences. This study took ＂Rebuilding the Tong-an Ships New Media Art Exhibition＂ launched based on archives in the Qing Dynasty at NPM for example, and conducted a questionnaire survey to measure audiences' satisfaction with this archive exhibition. Besides, this study also adopted ＂Generic Learning Outcomes, GLOs＂ to design the questionnaire and analyze the educational effect on audiences. This study also used SPSS version 21 to perform the statistical analysis. Lastly, according to the research results, this study proposed the characteristics of audience satisfaction and educational effect of archive digital interaction exhibitions, as well as the suggestions for improving educational effect on audiences of archive digital interaction exhibitions.

1. 丁維欣,王力緯,湛文甫,周晏如,何昕(2015)。博物館科技：是教育，是娛樂，還是通通都是?。科技博物，19(1)，51-66。
   連結：
2. 王啟祥(2008)。博物館觀眾學習成果與影響研究的發展與啟示。博物館學季刊，22(4)，91-107。
   連結：
3. 吳紹群(2014)。博物館多媒體互動展之海外展覽觀眾滿意度研究。博物館學季刊，28(4)，93-120。
   連結：
4. 周一彤(2006)。應用互動多媒體設計於博物館展示之案例分析。科技博物，10(2)，17-30。
   連結：
5. 林巧敏,李佩珊(2015)。檔案展覽互動展示設計與規劃之探討。大學圖書館，19(1)，1-20。
   連結：
6. 徐典裕,王薏涵,郭凡瑞(2015)。博物館虛實整合科普教育應用與推廣服務模式－以融入小學課程主題之虛實整合行動學習為例。博物館學季刊，29(1)，99-115。
   連結：
7. Allen, S.,Gutwill, J.(2004).Designing with multiple interactives: Five common pitfalls.Curator,47(2),199-212.
8. Brown, S.(2007).A critique of generic learning outcomes.Journal of Learning Design,2(2),22-30.
9. Campos, P.,Campos, M.,Pestana, J.,Jorge, J.(2011).Studying the role of interactivity in museums: Designing and comparing multimedia installations.Human-computer interaction: Towards mobile and intelligent interaction environments: 14th international conference, HCI International 2011, Orlando, FL, USA, July 9-14, 2011, proceedings, Part III,Berlin:
10. Falk, J. H.,Dierking, L. D.(2008).Enhancing visitor interaction and learning with mobile technologies.Digital technologies and the museum experience: Handheld guides and other media,Lanham, UK:
11. Gilbert, J. K.,Stocklmayer, S.(2001).The design of interactive exhibits to promote the making of meaning.Museum Management and Curatorship,19(1),41-50.
12. Maye, L. A.,McDermott, F. E.,Ciolfi, L.,Avram, G.(2014).Interactive exhibitions design: What can we learn from cultural heritage professionals?.Proceedings of the 8th Nordic Conference on Human-Computer Interaction: Fun, Fast, Foundational
13. Ray, C. A.,Van der Vaart, M.(2013).Towards an integrative approach to interactive museum installations.Proceedings of the 2013 Digital Heritage International Congress (DigitalHeritage), vol. 2.,Piscataway, NJ:
14. Thomson, L.,Chatterjee, H.(2014).Assessing well-being outcomes for arts and heritage activities: Development of a Museum Well-being Measures toolkit.Journal of Applied Arts & Health,5(1),29-50.
15. 周維強(2013)。再現,同安船」紀錄片的歷史考察與科技呈現。故宮文物月刊，361，96-109。
16. 林巧敏(2014).檔案展覽:文集與圖錄.台北市:國立政治大學人文中心.
17. 林國平（編）,謝俊科（編）(2015).同安．潮：新媒體藝術展.台北市:國立故宮博物院.
18. 施明發(2000).如何規劃博物館教育活動.台北市:行政院文化建設委員會.
19. 馮明珠(1993)。清代檔案展述介。故宮文物月刊，125，4-17。
20. 蔡依儒(2013)。同安．潮新媒體藝術展－穿越百年體驗歷史。故宮文物月刊，366，120-128。
21. 檔案管理局(2002).檔案管理名詞彙編.臺北市:檔案管理局.
22. 薛理桂(2004).檔案學導論.台北市:五南圖書.