應用於參觀前中後之個人化行動學習服務模式

A Personalized Mobile Learning Service Model Applicable to Museum Pre-visits, On-site Visits and Post-visits

10.6686/MuseQ.200901_23(1).0006

徐典裕(Tien-Yu Hsu)

行動學習 ； 參觀前中後 ； 個人化服務 ； 知識本體 ； mobile learning ； pre-visit ； on-site visit ； post-visit ； personalization services ； ontology

博物館學季刊

23卷1期（2009 / 01 / 01）

97 - 111

繁體中文

行動通訊科技的快速發展，激發博物館發展行動學習創新數位科技應用，除提供觀衆館内數位導覽服務另一新選擇外，部分博物館為了提昇觀衆的互動學習經驗，特別在服務中融入了趣味遊戲、導引探索及多人互動等學習模式。但這些服務多僅限於館内的特定展示，未能擴及參觀前中後各學習階段，建立與觀衆及學習者間之緊密互動聯結，導致未能善用博物館整合性跨領域數位學習及實體活動資源，主動提供跨領域學習内容及延伸性加值服務。本研究應用知識本體整合跨領域學習及活動資源，關聯學習者之整體學習歷程，並依學習者個別需求，於參觀前中後各學習階段進行學習行程規劃、感測追蹤、動態學習行為分析，以及主動推薦學習服務之過程與方法，來建立學習者個人化行動學習服務模式及雛型系統，希望從學習者長期學習的歷程，分析其學習興趣傾向，並建立與博物館緊密之連結，進而與博物館之經營結合，達到主動推廣及永續行銷之目標。

The rapid technological advances in mobile communications have encouraged museums to apply innovative digital technologies to mobile learning. In addition to digital guided tours, some museums have incorporated games, guided explorations and multi-user interactive learning to enrich visitors' interactive learning experiences. However, these services are merely exhibitions within the confines of museums, without taking into account visitors' pre-visit, on-site visit and post-visit learning experiences. Consequently, museums are not making good use of their integrated, interdisciplinary digital and physical learning resources, and are failing to proactively provide interdisciplinary learning content and extended value-added services. This study applies ontology to the integration of resources for interdisciplinary learning and activities, and to the linking up of various stages of the learning process. The entire learning process was planned and monitored, and learning behavior dynamically analyzed, taking into account individual needs during the pre-visit, on-site visit and post-visit learning stages. Moreover, learning processes and methods were recommended to learners in an effort to establish personalized mobile learning service modes and prototypical systems. It is hoped that from analysis of learning interests through long-term learning processes that a close interactive relationship will be established between learners and museums to achieve the goals of proactive promotion and sustainable marketing of museums.

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