設計一個具有無形文化資產的嚴肅遊戲－以宋江陣為例

Designing a Serious Game with Intangible assets: An Example of Song-Jiang Art Team

10.29465/IJDMD.201912_11(2).0005

郝光中(Kuang-Chung Hao)

無形的文化資產 ； 宋江陣 ； 嚴肅遊戲 ； 知識分類法 ； Intangible cultural assets ； Song Jiang Art Team ； Serious game ； Taxonomy

國際數位媒體設計學刊

11卷2期（2019 / 12 / 01）

59 - 68

繁體中文

宋江藝陣為台灣特有的民俗藝陣，其無形的文化資產皆相當有保存的價值，如：宋江的傳統表演藝術、民俗信仰節慶儀式等。本研究依照無形文化資產的理論及知識分類法，開發一個嚴肅遊戲，其特色是以無形文化資產轉換為遊戲元素的設計流程，並透過實驗評估來驗證這個流程是否有效保存無形文化資產，並提升學習動機及表現。遊戲完成後以100位遊戲設計科系的大學生為受測對象，以隨機分配的方式分為實驗組和對照組，實驗組使用武宋遊戲，對照組則使用宋江陣的紀錄影片，分別測量宋江陣的無形文化保存感受度、學習動機及學習表現，實驗組另針對遊戲內容進行問卷調查。經統計分析結果，在無形文化保存感受度中傳統表演藝術滿意度及學習動機及表現上，遊戲都高於影片並達顯著的差異。本研究提出一個嚴肅遊戲的設計流程，經由此方法設計出的遊戲除可以保存無形的文化資產外並可提升學習的動機，對於宋江文化有興趣的學習者可在遊戲中的互動中累積學習，並引發對於探究傳統文化的興趣與熱情。

Song Jiang Art Team is a unique folk art array in Taiwan. Its intangible cultural assets are quite preserved, such as: Song Jiang's traditional performing arts and folk festivals. Based on the theory of Taxonomy and knowledge of intangible cultural assets, this study develops a serious game featuring a design process that transforms intangible cultural assets into game elements, and through experimental evaluation to verify whether the process effectively preserves intangible cultural assets and enhances learning motivation and performance. After the game was completed, 100 university students who studied in game design were selected as subjects, and they were randomly divided into the experimental group and the control group. The Wu song game was applied to the experimental group, and the documentary video was applied to the control group to measure the satisfaction of intangible cultural preservation, learning motivation and learning performance of the Song Jiang array. The experimental group also conducted a questionnaire survey on the game content. The satisfaction of traditional performance art, learning motivation and performance in the experimental group are higher than those in the control group with significant differences after statistical analysis. This study proposes a serious game design process which intangible cultural assets can be saved and the motivation of learning can be enhanced. Learners can accumulate learning experiences in the interaction of the game and trigger interest and enthusiasm for exploring traditional culture.

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