探討領隊困擾對幸福感的影響

Exploring the Impact of Tour Leader's Hassles on Happiness

10.6862/JTIAM.202308_6(1).0007

林濰榕(Wei-Rong Lin)；魏仁佑(Jen-Yow Wei)；羅斯婷(Szu-Ting Luo)；陳冠宇(Guan-Yu Chen)

領隊 ； 帶團困擾 ； 公司困擾 ； 生活困擾 ； 幸福感 ； tour leader ； hassles in guiding tours ； hassles from tour companies ； hassles in personal lives ； happiness

觀光產業與航空管理期刊

6卷1期（2023 / 08 / 01）

111 - 129

繁體中文;英文

本研究主旨是從領隊觀點來探討領隊困擾對幸福感的影響。希望藉由本研究來了解令人羨慕的領隊工作中，在其光鮮亮麗的外表底下，其工作上的困擾程度對幸福感的影響。本研究之問卷設計是以曾經帶團出國的領隊人員為研究對象，採用便利抽樣法進行研究樣本的問卷調查，共計回收有效問卷176份。本研究結果顯示，領隊困擾中的帶團困擾對幸福感並沒有影響、公司困擾及生活困擾則對幸福感產生負向的影響。本研究也提出管理實務上的一些建議及後續的研究方向，包括健全管理制度、合理的薪資報酬以及加強教育訓練。

The main purpose of this study is to explore the impact of tour leader's hassles on their well-being from the perspective of tour leaders. Through this research, we aim to understand the influence of the level of hassles in the seemingly glamorous tour leader job on their well-being. The questionnaire design of this study targeted tour leaders who have led groups abroad, and a convenience sampling method was used to conduct the survey, resulting in a total of 176 valid responses. The findings of this study indicate that the tour leader's hassles related to leading tours do not significantly affect their well-being, while hassles stemming from their company and personal life have a negative impact on their happiness. The study also provides some managerial suggestions and future research directions, including improving management systems, offering reasonable salary rewards, and enhancing educational training.

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