羅吉特個體選擇模式探討汽車共享對都會區民眾汽車使用行為之影響

Exploring the Impact of Car Sharing on Urban Residents Car Usage Behavior Using the Logit Discrete Choice Models

林耘竹(Yun-Zhu Lin)；韓孟衡(Meng-Heng Han)；陳冠宇(Kwan-Yu Chen)

共享自駕車 ； 運具選擇 ； 敘述性偏好 ； 羅吉特模式 ； shared autonomous vehicles ； mode choice ； stated preference ； logit models

先進工程學刊

19卷2期（2024 / 07 / 01）

63 - 74

繁體中文;英文

國內共享汽車服務需求已逐漸成熟，透過敘述性偏好調查，本研究探討私人汽車、多元計程車、共享租車及共享自駕車四種汽車運輸方式的選擇偏好。根據羅吉特模型分析，發現對長途旅次，53%受訪者選擇共享租車，15%選擇共享自駕車，以私人汽車價格彈性最高；對短途則有41%選擇共享租車，13%選擇共享自駕車，以共享租車彈性最高。

The demand for car-sharing services in the country has gradually matured. Through a descriptive preference survey, this study examines the choice preferences among four modes of car transportation: private cars, diversified taxis, shared rental cars, and shared autonomous vehicles. According to the analysis using the logit models, it was found that for long-distance trips, 53% of respondents prefer shared rental cars, and 15% prefer shared autonomous vehicles, with private cars having the highest price elasticity. For short trips, 41% choose shared rental cars, and 13% choose shared autonomous vehicles, with shared rental cars having the highest elasticity.