海峽兩岸經濟合作架構協議（ECFA）對台灣銀行與金融業永續發展之影響

The Taiwan Strait Economic Cooperation Framework Agreement (ECFA) and the Financial Sector for the Impact of Sustainable Development to the Taiwan Banks

10.6735/JAFD.201109_4(2).0001

盛子駿(Tzu-Chun Sheng)；張海山(Hai-Shan Chang)

ECFA ； 區域經濟整合 ； 經貿合作協定 ； 自由貿易區 ； ECFA ； Regional Economic Integration ； Trade and Economic ； Cooperation Agreements ； Free Trade Zone

會計與財金研究

4卷2期（2011 / 09 / 01）

1 - 14

繁體中文

台灣與中國大陸於2010年6月29日簽署「兩岸經濟合作架構協議」（Economic Cooperation Framework Agreement，ECFA），目的在於推動兩岸經濟合作、建構兩岸經貿互動帄台、協議減少投資與貿易限制以及建立適當的爭端解決程序解。依據WTO規範，雙方簽訂ECFA為考量兩岸經濟關係特殊性所做的規劃，期許兩岸能建立雙邊經濟合作框架，以利未來雙方持續性的協商與合作。本文以區域經濟整合、經貿合作協定與自由貿易區等概念為出發點，藉由探討兩岸經貿投資、銀行與金融業往來以及ECFA的協商與推動過程，以了解ECFA對於台灣銀行與金融業永續發展之影響，並展望因應未來變局之政府施政方針與產業經營策略。本文並以國泰金控與富邦金控為例，說明台灣業界赴大陸佈局策略與進程。

The agreement of Taiwan and mainland China, the ”Economic Cooperation Framework Agreement” (ECFA), signed on June 29, 2010, the effectiveness of its agreement has gradually become clearly. The main objective and purpose are to promote the development of cross strait economic cooperation, also for the trade and economic negotiations between the two sides, to provide platform and reduce investment restrictions between two sides. According to the rules of WTO, taking into consideration of the special situation of cross strait economic relations, to hopes the two sides could build up and establish an economic cooperation framework to facilitate the future for both two sides continued to keep consultations and cooperation. In this agreement paper, focus on as a starting point to the regional economic integration with trade and economic cooperation agreements and free trade area concept, by the discussed trade and investment for two sides banking and financial industry contacts and promote the process of consultation. to understand the ECFA in Taiwan's banking and finance sustainable development the impact and future direction of development policy as well. This paper agreement used the example of the Fubon Financial Bank and the Cathay Financial Bank Holding to illustrate the layout of the mainland and Taiwan's banking industry strategies and processes.

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