| 题名 |
APP圖像設計元素分析 |
| 并列篇名 |
A Study of Quantitative Content Analysis of app Icon Design |
| 作者 |
何慧儀(Hui-Yi Ho)；鄭宇廷(Yu-Ting Cheng) |
| 关键词 |
Application ； Icon |
| 期刊名称 |
中華印刷科技年報 |
| 卷期/出版年月 |
2013（2013 / 06 / 01） |
| 页次 |
399 - 411 |
| 内容语文 |
繁體中文 |
| 中文摘要 |
隨著智慧型手機及平板電腦等數位載具的普及，因應產生了微型應用程式APP（Application）之市場，過去不論是業界或學界在開發APP的過程中多半著重於廣告效益以及創新多元的應用功能，鮮少針對其icon設計做深入探究。故本研究以此方針為出發點，探討暢銷APP排行中之icon設計有何共同設計元素，及其針對消費者所產生的視覺效益。 |
| 英文摘要 |
With the prevalence of devices like smart phones and tablet computers, the market of APP (application) software continues to grow. In the past, the software developers in business or in academia valued more on the advertising effectiveness and functional innovation. Very few people have conducted serious research on the icon design. Therefore, this research aims to explore the general elements of the icon design of those most popular Apps and the visual effects to customors. |
| 主题分类 |
工程學 >
工程學總論 社會科學 > 傳播學 |
