志工參與、遊憩體驗及生態旅遊認知－以二仁溪為例

Volunteer Involvement, Recreation Experience and Recognition of Ecotourism: Case study of Er-Jen River, Kaohsiung

楊英欽(Joe Ying Chin Yang)；陳嫣芬(Ien-Fen Chen)

志工參與 ； 遊憩體驗 ； 生態旅遊認知 ； Volunteer involvement ； recreation experience ； recognition of ecotourism

休閒運動健康評論

7卷2期（2017 / 06 / 30）

43 - 58

繁體中文

本研究探討二仁溪遊憩發展過程中志工參與、遊憩體驗及生態旅遊認知，針對志工人員以現場問卷發放方式於2014年12月至2015年3月間，結合高雄市茄萣區舢筏協會舉辦之導覽解說活動進行。研究結果顯示，超過85%的受訪者認為，乘船體驗二仁溪遊憩有助於喚起人們對生態環境保育的重視；82%的受訪者贊成政府應撥預算改善水岸生態環境，87%的受訪者認為志工工作能使他們親近大自然。此外，遊憩體驗對志工參與有顯著影響，志工參與對生態旅遊的認知有顯著影響。

The study aims to examine the relationships among volunteer involvement, recreation experience and recognition of ecotourism in Er-Jen River, Kaohsiung. The on-site questionnaire survey was conducted during December 2014 and March 2015 for voluntary workers at Cie-Ding Boat Association in Kaohsiung. Results showed that over 87% of the respondents agreed that the experience of boat-riding in Er-Jen River would make them being aware of the importance of environmental conservation; around 82% of the respondents agreed that the government needed to provide budget for improving river-bank's environment; also about 82% of the respondents agreed that voluntary work would make them get close to the nature. Statistical analysis indicated that recreation experience had significant and positive influence on volunteer involvement and volunteer involvement would contribute to recognition of ecotourism.

1. 李勝雄,陳俐欣(2012)。遊客濕地保育環境認知和態度之研究－以鳥松濕地公園為例。運動休閒管理學報，9(1)，130-154。
   連結：
2. 郭進財,謝凱雯,黃文成(2010)。觀光吸引力、遊憩體驗、滿意度與重遊意願之研究－以嘉義縣布袋好美里風景區為例。海峽兩岸體育研究學報，4(2)，1-19。
   連結：
3. 劉宗穎,蘇維杉(2009)。生態旅遊遊客環境態度、旅遊動機、遊憩體驗與地方依附之關係研究－ 以塔塔加遊憩區為例。運動休閒管理學報，6(2)，53-72。
   連結：
4. 蘇文瑜,掌慶琳,魏芷彤(2012)。志工休閒特質及其滿意度:以世界宗教博物館志工為例。Journal of Hospitality and Tourism，9(4)，179-197。
   連結：
5. Allen, K.(2006).From motivation to action through volunteer-friendly organizations.The International Journal of Volunteer Administration,24(1),41-44.
6. Andrew, C.,Harvey, J.,Dawson, D.(1994).Evolution of local state activity: Recreation policy in Toronto.Leisure Studies,13,1-16.
7. Barman, E.(2007).What is the bottom line for nonprofit organizations? A history of measurement in the British Voluntary Sector.Voluntas,18,110-115.
8. Baron, R.,Kenny, D.(1986).The moderator-mediator variable distinction in social psychological research: Conceptual strategic and statistical considerations.Journal of Personality and Social Psychology,51(6),1173-1182.
9. Brandon, K.(1996).Environment Development PaperEnvironment Development Paper,Washington, DC:The World Bank.
10. Brightbill, C.(1963).The challenge of leisure.New Jersey, NY:Prentice Hall.
11. Cnaan, R.,Handy, F.,Wadsworth, M.(1996).Defining who is a volunteer: Conceptual and empirical considerations.Nonprofit and Voluntary Sector Quarterly,25,364-383.
12. Definition of Ecotourism (2015). What is Ecotourism? The International Ecotourism Society. www.ecotourism.org
13. Ecotourism Fact Sheet (2011). The International Ecotourism Society. www.ecotourism.org
14. Finkelstein, M.(2007).Correlates of satisfaction in older volunteers: A motivational perspective.The International Journal of Volunteer Administration,24(5),6-11.
15. Hall, M., Lasby, D., Gummulka, G., & Tyron, C. (2006), Caring Canadians, involved Canadians: Highlights from the 2004 Canada Survey of Giving, Volunteering and Participating. Ottawa, ON: Minister of Industry (Statistics Canada).
16. Kelly, D.(1997).Communities of the heart: A new way of looking at philanthropy.National Civic Review,86(4),325-329.
17. Kim, M.,Chelladurai, P.,Trail, G.(2007).A model of volunteer retention in youth sport.Journal of Sport Management,21,151-171.
18. Leiter, J.(2008).Nonprofit isomorphism: An Australia–United States comparison.Voluntas,19,67-91.
19. Lepp, A.(2009).Leisure and obligation: An investigation of volunteer tourists’ experience at Kenya’s Taita Discovery Center.Journal of Leisure Research,41(2),253-260.
20. Mackinnon, B.(1995).Beauty and the beast of ecotourism.Business Mexica,5(4),44-47.
21. Mayer, B.,Fraccastoto, K.,McNary, L.(2007).The relationship among organizational-based self-esteem and various factors motivating volunteers.Nonprofit and Voluntary Sector Quarterly,36(2),327-340.
22. Methieson(1982).Tourist capacity in East African parks.UNEP Industry and Environment,9,14-16.
23. Prouteau, L.,Wolff, F. C.(2008).On the relational motive for volunteer work.Journal of Economic Psychology,29(3),314-335.
24. Putnam, R. D.(2000).Bowling alone: The collapse and revival of American community.New York:Simon & Schuster.
25. Rehberg, W.(2005).Altruistic individualists: Motivations for international volunteering among young adults in Switzerland.Voluntas,16(2),109-122.
26. Sobel, M. E.(1982).Asymptotic confidence intervals for indirect effects in structural equation models.Sociological methodology,13,290-312.
27. Stormann, W.(1991).The ideology of the American urban parks and recreation movement: Past and future.Leisure Sciences,13(2),137-151.
28. Tschirhart, M.,Mesch, D.,Perry J. L.,Miller, T.,Lee, G.(2001).Stipend volunteers: their goals, experiences, satisfaction and likelihood of future service.Nonprofit and Voluntary Sector Quarterly,31,422-443.
29. Wearing, S.(2002).Volunteer tourism: Experiences that make a difference.Cambridge, MA:CABI.
30. Wearing, S.,Neil, J.(1999).Ecotourism: Impacts, Potentials and Possibilities.Butterworth-Heinemann.
31. Yang, J. Y.(2008).,Taiwan:National Science Council.
32. Yang, J. Y.,Chen, Y. M.(2008).Nature-based tourism impacts in I-Lan: Business managers’ perceptions.International Journal of Culture, Tourism and Hospitality Research,2(3),250-270.
33. 二仁溪整治生態效益網站（2016）。行政院環保署。http://rivereco.epa.gov.tw/
34. 何秉燦,蔡欣佑,吳滿財(2010)。休閒農場遊憩體驗滿意度與顧客保留之研究：以松田崗休閒農場為例。農業推廣文彙，127-146。
35. 李永展,曾明遜(1995)。不確定情況下溼地永續利用管理策略。管理學報，22，63-84。
36. 周宜鞍,李俊鴻(2016)。海洋公園管理處成果報告海洋公園管理處成果報告,海洋公園管理處。
37. 林佳璇(2012)。高雄，高雄應用科技大學。
38. 林金韻(2008)。嘉義，嘉義大學。
39. 林愷茵(2012)。高雄，高雄應用科技大學。
40. 柳智文(2007)。高雄，國立中山大學。
41. 胡俊傑(2009)。研究服務品質、服務價值、休閒體驗、滿意度對行為意向之影響、滿意度對行為意向之影響-以2008年澎湖菊島海鮮節為例。島嶼觀光研究，2(3)，46-74。
42. 翁千惠(2010)。高雄師範大學。
43. 高雄市生物多樣性資料庫 (2015)。高雄市濕地廊道，高雄市工務局之濕地廊道。http://pwbgis.kcg.gov.tw/wetland/
44. 張淑青(2008)。遊憩體驗、滿意度與重遊意願的關係--以澎湖觀光休閒漁業園區為例。觀光旅遊研究學刊，3(1)，19-43。
45. 張煜權,吳吉祥(2014)。應用模糊德爾非法評估海岸生態旅遊指標。農業工程學報，60(2)，10-20。
46. 莊鎧溫,李宏洲(2013)。遊憩吸引力、遊憩體驗與遊客滿意度之研究－以高雄市大東文化藝術中心為例。觀光與休閒管理期刊，1(1)，13-23。
47. 陳明國(2016)。臺灣國際志工服務動機、工作價值觀及滿意度之研究。弘光學報，70，112-120。
48. 陳美杏(2013)。南開科技大學。
49. 陳素琴(2007)。高雄，國立高雄科技大學。
50. 楊英欽,陳嫣芬,陳玉美(2014)。遊憩體驗、志工經營與園區管理:以高雄市半屏湖溼地為例。2014「休閒觀光」暨「當代管理潮流」研討會