英文摘要
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To decrease the finance burden of pension funds and promote the human resource dissipation of middle aged elite retirement, government plans to adopt ”the 85 pension program” to reform the retirement system of civil servants and educational workers. It appears some cognitive conflicts between the external and internal customers of government, since existed various difference of the anticipated outcomes for the 85 program. Especially, the civil servants and educational workers deep questioned the adequacy, equity and benefit of decision-making of the 85 pension program, therefore, it resulted in extreme boycotts, resistence and handicaps. We take the fairness measurement approach on the base of the customers' satisfaction and social equity to explore the anticipated outcome benefits of the 85 program between the internal and external customers of government. In this way, we constructed an unfairness model to analyze and integrate the implicit-explicit values and multi-criterion of project, in addition, we satisfied the demand of decision-making participation for servants and citizen simultaneously and meet the consensus.
We obtain some important findings, it includes: The servants and citizen used the 'averging' model not simple the 'adding' or 'multiplying' while operating. They both used 'the unfairness integration' and 'the salience weight model' to integrate the information while in the multiple outcomes and interpersonal salience situation. Citizen used the individual comparision and servints used the group comparison rule to integrate information while in the multiple persons situation, the key to is the ”stakehold” is direct or indirect. In conclusion, we suggest to increase the utility value that more sensitive information(ex. fairness) and adopt segmentation methods to marketing the 85 pension program.
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